Gift box colors need - need to pay attention to details
by：Well Packing & Printing2020-07-24
Gift box of color need to need to pay attention to the details of the Chinese ideas of 'face' has always been there, also the power of gift prevailed.
Therefore, gift box products is very rich, is extremely widespread, gift market, only has a huge market capacity and room to grow.
According to conservative estimates, China gifts spending more than $60 billion a year, and with China's wto accession and shen ao4 success and people living standard rise, present market will be in a long period of stable growth.
It is clear that gift box market space is very broad.
Christmas surprise gift bag color skills when they are know about the packaging design should pay attention to place: the depth of the color to use.
The production process often appear off color.
This in the packaging design coloring on the frequency of the most, the range of the most widely used.
So-called depth contrast, design should be refers to the color depth on two colors ingeniously appear on a screen at the same time, and the perspective of comparative coordination, produce class effect.
To lay a foundation is usually used as the light color of large area, and on it with dark composition, such as light, with brown composition, or use in shades of brown yellow or white design line;
Also like to lay a foundation with pale green;
The composition of green;
To lay a foundation of pink;
Big red composition;
Light grey to lay a foundation of;
The composition of black soap, and so on.
Chinese way of changyu wine and shuanghui sausages and jay's meat packing are mostly in this form.
It is shown by visual effect and lively, simple and modest, simple but elegant.
The weight of the detail color contrast color use contrast (
Or call depth contrast)
On the use of packaging color, this is also one of important representation technique.
This weight contrast, tend to be on the impression of light simple but elegant foil a dignified deep theme pattern, or in the dignified deep theme design (
Multiple color piece design oriented)
Show a light simple but elegant packaging with the theme of the name, and logo or slogan.
In turn, is a large area of useful dignified deep to lay a foundation of pigment.
The other with light simple but elegant is tonal or focus on a certain color piece or comprehensive adornment a few lines.
General pigment has a harmonious color contrast and color contrast of changes in temperature, harmonious color contrast methods tend to be light green to dark green;
Pale to deep coffee;
Pink to bright red, etc. , and the contrast of warm and cool colors are black and white, red and blue, and so on.
High-grade boxes are often very good use of color color.
Colour is tie-in chaos of the gift boxes and hard to appeal to.